Creative Producer · Director · 1st Assistant Director
Bringing creative visions to life for leading brands.
End-to-end creative producer specializing in branded social content, TVCs, influencer campaigns, and live events — from concept to final cut.
View selected workSelected campaigns
BODYARMOR Sports Drink
BODYARMOR FLASH IV
Product launch campaign for BODYARMOR's FLASH IV line — produced, directed, and post-supervised end-to-end.
BODYARMOR Sports Drink
March Madness Campaign
Athlete-led March Madness campaign featuring Flau'jae Johnson, spanning Instagram and TikTok, produced and directed across the full lifecycle from concept through post.
BODYARMOR Sports Drink
Connor McDavid
Athlete-led brand content featuring NHL star Connor McDavid, produced and directed for TikTok.
Nespresso
Nespresso Festive
Seasonal festive campaign for Nespresso across Instagram, produced and supervised through post-production.
Nespresso
Nespresso Summer '25
Summer seasonal social campaign for Nespresso, produced for Instagram.
Nespresso
Nespresso NanoFoamer
One of Nespresso's top-performing campaigns of 2025 — a UGC-led NanoFoamer campaign achieving 7.5M+ organic views across four assets, a $0.004 CPV, 3.9% engagement rate, and 90% profit margin.
Nespresso
Nespresso Summer '26
Full-service production of Nespresso's 2026 summer social campaign across Instagram Reels, from account management through post supervision.
Hanes
Hanes × TikTok Shop
Produced and 1st AD'd a branded social campaign for Hanes' TikTok Shop activation, delivered on Instagram.
SK-II
SK-II × Valslooks
Creator collaboration campaign for SK-II with influencer Valslooks, produced and 1st AD'd through post.
Shopbop
Shopbop Dallas
Location-based brand campaign for Shopbop shot in Dallas, managed and produced end-to-end with post supervision.
Brands worked with
Experience
Producer Intern → Assistant Producer → Creative Producer
- – End-to-end production of TVCs, social-first branded content, influencer/UGC campaigns, and live events — bridging creative strategy and post-production.
- – Managed budgets from $10k to $450k+ with an average profit margin of ~45%.
- – Produced and directed athlete-led branded content for BODYARMOR with WNBA and NHL talent — 2.5M+ organic views across five assets.
- – Led Nespresso's top-performing UGC campaign of 2025 — 7.5M+ organic views, $0.004 CPV, 3.9% engagement rate, 90% profit margin.
- – Primary point-of-contact for globally recognised brands including Meta, TikTok, L'Oréal Groupe, BODYARMOR, Nespresso, Sephora, Shopbop, Hanes, and more.
- – Won multiple pitches as primary stakeholder, collaborating with creative strategy teams to secure new business and multi-project contracts.
- – Adaptable across production scales — from small-crew lighting and grip to assistant directing 50+ person productions.
Bartender
- – Refined interpersonal skills with high-profile clientele; quickly ascended from barback to bartender.
Education
BA Business Administration · Minor in Media & Film Studies
- – 2023 Skidmore College Summer Experience Fund Award Recipient.
- – Varsity Lacrosse Team member.
- – Student internships across theater production, talent management, and feature film creative development.
Skills & Tools
Let's make something.
Based in Queens, NY. Open to brand projects, agency partnerships, and retainers.
Get in touch